Marketing Operations

Joining Forces to empower Marketing Teams

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Marketing Operations

Episode 5

Kristine Steuart, CEO of Allocadia, shares how the combination of Allocadia & BrandMaker creates a category leading-company focused on helping CMOs and marketing organizations with their operational goals and driving business growth.

 

Speaker

Kristine Steuart

CEO of Allocadia

Kristine leads the Allocadia team in realizing their mission of bringing confidence to every marketer in the world. Kristine Steuart and her twin sister Katherine Berry co-founded Allocadia after experiencing the business pain first-hand of measuring marketing performance as marketers. Today, more than 16,000 marketers around the globe and leading CMOs at companies including Unilever, Charles Schwab, and VMware use Allocadia to transform how they work. Run Marketing is being propelled by the CMOs expanded growth mandate and the macro trend of the future of work, where productivity & automation SaaS help companies drive greater business impact. Kristine was named among the Top 50 Woman Leaders in SaaS and the Top 10 Women in Tech to Watch by Inc. magazine. Allocadia has received recognition as the Best Marketing Tech Company of the Year by DMN, and received the Community Engagement Award by BC Tech.

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