In this episode Frans has interviewed Anita Brearton who is active in the Boston startup ecosystem as an investor, mentor, advisor, and board member to a wide range of startups and non-profits. They talk about what Marketing Ops means to her, the value for marketing organizations and why it becomes even more critical.
Speaker
Anita Brearton
CEO CabinetM
Anita Brearton is active in the Boston startup ecosystem as an investor, mentor, advisor, and board member to a wide range of startups and non-profits. As a high tech marketer she has been working for companies from inception to M&A, IPO, and as they mature into fast-growing businesses. “At the moment CabinetM is all-consuming and I am limiting my external activities to mentoring a small cluster of startups and marketers.”
